Master in SEO and Digital Marketing
Become an expert in SEO, Social Media Marketing, and Freelancing
Apply now!Expert Trainers
Learn from industry professionals who have years of experience in digital marketing and SEO.
Practical Learning
Hands-on assignments and projects to build real-world skills in SEO and online marketing.
Freelancer Success
Understand how to build a successful freelancing career with the skills you acquire.
Your Instructor

Hello! My name is Ibrahim Khalilullah, and I am a professional YouTube marketer with over 7 years of experience. I specialize in helping businesses grow their online presence through engaging content, innovative strategies, and data-driven marketing techniques.
From optimizing YouTube channels to creating impactful campaigns, I focus on delivering measurable results tailored to each brand’s unique needs. My passion lies in driving organic growth, boosting audience engagement, and helping brands achieve their marketing goals.
If you’re ready to take your YouTube strategy to the next level, I’d love to help you make it happen!
25+
Lectures
50+
Hours
50+
Projects
25+
Videos
Who can participate in this course?
- Want to build a career as an SEO expert or in digital marketing and establish themselves.
- Want to become online entrepreneurs or IT specialists.
- Want to work as freelancers on online marketplaces.
- Want to earn money online from home.
- Want to earn income through part-time work alongside studies or jobs.
- Want to work independently and earn income in a self-employed profession.
Those for whom participation in this course is not recommended:
- Those who want to earn money before learning, please do not participate in the course.
- Those who do not have sufficient time for learning and practice.
- Those who are not serious about learning the task.
- Those who have very little patience and less interest.
It is better for individuals in the above categories to not participate in this course.
What will you learn in the course?
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- How to start freelancing as an SEO expert or digital marketer on online marketplaces
- How to find, work on, submit work, handle clients, and receive payments on online marketplaces
- How to start your own website/online business
- How to increase the ranking or online business of your own or your client's website
- How to enhance your skills in SEO and digital marketing and keep yourself updated with SEO/digital marketing trends
What you will need for the course:
- A computer (desktop or laptop) with an internet connection
- Basic knowledge of computer and internet usage
- A headset (not necessary if using a laptop, as long as you can hear)
- Basic proficiency in the English language
Special features of the course:
- You can take the course from the comfort of your home, using the internet.
- Lifetime support.
- Separate forum sections for each course where you can network and discuss various topics. If you encounter any problems, you can share them and get solutions within 24 to 48 hours.
- Lifetime support via our Facebook group or Skype.
- Assignments and quizzes/tests on various subjects covered in the course.
- Certificate upon completion of the course.
Opportunities after the course:
- After successfully completing the course, you can earn income online from home.
- With the completion of the course, you can work as an SEO expert or digital marketer in various companies.
- You can work as a freelancer on platforms like Upwork and Fiverr, earning income.
- You can work as a freelancer in the local market, earning income.
- You can create your own blog site and earn income.
Course Curriculum
- Overview of the course
- The objective of the course
- Introducing with Major search engines
- What is Search Engine Optimization (SEO) and why it is important for any Website and Online Business?
- How Search Engine Works
- Search queries and search operators
- Why do you need Search Engine Optimization (SEO) for your Website?
- Career in SEO
- What is Keywords?
- Keyword Density and Stuffing
- Keyword Proximity and Prominence
- Google Page Rank & Alexa Rank
- Domain Authority (DA), Page Authority (PA)
- Trust Flow (TF) & Citation Flow (CF)
- Ahrefs Domain Rating (DR) & URL Rating (UR)
- Crawling and Page Indexing
- Types of Links (Internal and External Linking)
- Back Links & Anchor Text
- What are No-Follow Links and Do-Follow Links
- Link Popularity & Domain Popularity
- Bounce Rate & Click-through rate (CTR)
- Difference between impression and views
- Website Age
- Understanding Authority – Ranking Factors
- Basic concepts of website promotion methods (SEM, SEO, SMM, PPC & Others)
- Google AdWords Pay Per Click (PPC) Campaigns
- Types of SEO
- Concepts and Discussion on White Hat, Gray Hat, and Black Hat SEO
- Important Tools for Search Engine Optimization (SEO)
- Keywords & Different types
- Why is Keyword Research Important?
- Keyword optimization opportunities
- Different types of Keywords Analysis Tools
- How to do Keyword Research with Google Keyword Planner
- Keyword Research with Keyword Everywhere extension
- Perfect why to Keyword Research with Keywordtool.io
- How to use UberSuggest for effective Keyword Research?
- Google Trends Guideline for Keyword Analysis
- How to find the best LSI Keywords from LSIGraph & Google for your Blog or Business?
- An effective way to find profitable keyword by Moz & SEMRush
- How to use keyword revealer to find Profitable keyword?
- How to use keyword revealer Brainstorming to find Long tail keywords?
- Advanced Keyword Research with Market Samurai
- Avoid Common Mistakes during Keyword Research
- What is Keyword Competition/SEO Competitive Analysis
- How to do SEO Competitive Analysis Manually in easy and Effective ways?
- SEO Competitive Analysis with free and Premium Tools
- Evaluate your Competitors with On-Page SEO Factors before the start
- How to Analyze Competitors Link Profile for the right decision
- How to assess your Competitors to Finalize Your Keyword selection
- Introduction of Content/Articles/Blog Post
- Why is Content King? Which content is best for SEO long or short?
- An effective method to generate a content idea
- Content/Articles Writing Process
- Effective guideline to Write SEO Friendly Content
- How to create shareable content
- Effective tips to write Long content
- Effective ways to use main/focus keyword in your content/article
- How to use LSI keyword in your Content
- Important tools for Content/Article writing
- Domain and Hosting Selection Process
- Why is domain name important?
- Avoid Mistakes to Select Your Domain Name
- The basic concept of Website & their Development Process
- Essential HTML Tags for SEO
- SEO hindrances – Frames, Flash, JavaScript navigation systems
- Website Navigation & Architecture
- Permalink Structure
- How to create a search engine friendly website?
- What is WordPress & Why?
- What is Responsive/mobile friendly website?
- How to install WordPress & Setup the website?
- Introducing with WordPress Dashboard Menu
- Simple ways to Install Themes in WP
- How to Install Plugins easily in WordPress
- Use of different editors in WordPress
- Changing & using your own Logo in WordPress?
- How to set Favicon on your WordPress site?
- How to Create Pages & Posts in WordPress
- How can you add Categories in WordPress
- To maximize SEO benefit how to handle Permalink settings
- How to publish a page/post and scheduling them in WordPress
- How to get Loyalty Free Images from online for Free
- Images optimization for your content/post/pages
- How to setup menu on WordPress
- Effective guide for Security of your WordPress site
- How to take Backup & Restore WordPress sites easily
- Helpful guideline to boost up your WordPress website Speed
- How to install Free SSL Certificate for your WordPress site?
- SEO friendly website layout and design
- Understanding Breadcrumbs
- SEO friendly permalinks setup
- How to Configure SEO Yoast Plugin in WordPress?
- How to Write Effective title tag in SEO to boost CTR
- Simple ways to generate effective Title Idea
- How to use Modifiers in the title tag to get More Click
- How to optimize H1, H2 and other header Tag for SEO
- An effective guide to use Multimedia for better On-Page Optimization Strategies
- Effective rules to use Internal Linking Strategy to Boost your Ranking
- Relevant authority External Link/Outbound Links
- Use of Keyword Prominence, Proximity & Density
- How to use image alt tag for SEO
- How to write a killer Meta description for your website
- Use of emphasis words like Bold, Italic and another tag
- Use of meta tag in WordPress for SEO
- 301 redirect issue and avoid 404 errors
- Duplicate content issue
- Understanding domain canonicalization
- Load time Optimization for SEO
- Understanding the Bounce Rate of your site
- For better User Engagements, How to Use Social Sharing Buttons?
- Google Search Console (Former Google Webmaster Tools) Overview
- A simple way to add a Web Property to Google Search Console (Formerly known as Google Webmaster Tools) and verification process
- What is Sitemaps? Why & when we need a sitemap?
- XML vs. HTML sitemaps
- Create & submit XML sitemaps to Google Search Console
- How to manage users Google Search Console
- Accelerated Mobile Pages (AMP) in Search Console
- How to Use Search Analytics in Google Search Console
- Introduce Links to Your Sites option in Google Search Console
- Analysis Internal Linking distribution of your site
- Understanding Manual Actions in Google Search Console
- How to set International Targeting for your website?
- Check Mobile Usability status of your website
- Identify Index Status in Google Search Console of Your website
- How to Identify Blocked Resources and unblock theme?
- Understanding of Site Errors & Crawl Stats from GSC (GWM)
- How to use Fetch as Google tools to index pages with 2/3 Minutes
- What is a robots.txt file? Why & when we need a robots.txt file
- Creating Robots.txt file & Submission
- How to find out Bad and low-Quality Backlinks and Remove (Disavow) them through Google Search Console?
- What is Google Analytics?
- How to Setup Google Analytics for your website?
- How to manage Users in Google Analytics
- Effective guideline to Monitor Traffic and its details of your Website
- Question & Answer Session
- Understanding Off-Page SEO Strategy
- What is Link building?
- What is Link Spamming?
- Effective Link Building Strategies
- What are Editorial Links & Contextual Links?
- What are user-generated content and links?
- Competitors Backlink Analysis
- Ideal Anchor Text Distribution in Link Building Strategies
- High-Quality Blog Commenting to get targeted traffic and quality links
- How to get Contextual back links from Forum Posting?
- High-quality Directory Submission to get quality Do-Follow Backlinks
- How to get permanent backlink through Social Bookmarking?
- How to use Quora to Drive Targeted Traffic to your website?
- An effective and simple way to high authority backlinks from .Edu and .Gov Domains
- Quality link building with Guest Posting
- A simple way to get links from Web 2.0 site
- Link building with Documents/PDF/Slide Sharing
- Link building with Image sharing sites
- How to get Backlinks from Video sharing sites?
- How to do profile Link building for SEO?
- How to get Quality Backlinks & Traffic with Skyscraper Technique
- Effective link Building with Broken Link building strategies
- How to use Unlinked Brand Mentions for Link Acquisition
- How to drive traffic and quality backlinks from Infographics?
- Resources page link building Strategies to get relevant and quality links
- Link building and regular links Monitoring
- Keyword rank monitoring to get additional steps
- Adopting New Strategy
- Question & Answer Session
- What are Google Algorithms & its Updates?
- Understanding Hummingbird Update and effect
- What is Google Panda Update? How to be safe from Panda Effect?
- Understanding Penguin Update and steps to be safe from Penguin
- What is Google Maccabees Update?
- Google Mobile-Friendly Update
- Understanding of Google RankBrain algorithm
- What is Dwell Time? What Do You Need to Know about Dwell Time in SEO?
- How to recover from these updates?
- What is Social Media Marketing (SMM)?
- How Social Media is related to SEO
- Social Media Marketing (SMM) Local Optimization
- Building a responsive and targeted audience in Social Media
- Facebook Marketing Strategy and Paid Advertising Guideline
- Facebook Pay Per Click (PPC) Campaigns
- Twitter Marketing Guideline
- Introducing to Google My Business
- How to list local business in Google My Business?
- Basics of YouTube Video Marketing
- Introduction of SEO Audit
- Why SEO audit is important?
- How to perform an SEO Audit of your site?
- Question & Answer Session
- Introduction about Fiverr.Com
- Fiverr rules regulation
- How to create an account in Fiverr?
- Attractive Profile Setup for Fiverr
- Effective Gig creation Guideline for Fiverr
- Understanding Fiverr Order & Sale
- How to send the client request to increase the sale
- Understanding Order completion and delivery system to the client
- Effective Fiverr Earning Tips (Free eBook (Paid) to be Top Level Seller in Fiverr)
- Introduction of Upwork.Com
- Rules and regulations of Upwork.Com
- Tools we need to do Freelancing /Online Outsourcing
- How to Create an Account at Upwork?
- Choosing Your Specialty on Upwork
- How to use Title and Skill tags to Boost up your profile?
- How to Write Killer Overview for Your Profile?
- Build an attractive portfolio for your profile
- How to complete your Profile 100%?
- Updating Upwork Profile with Different Category (if necessary)
- Upwork Readiness and other Tests
- How to choose the perfect project and client for you?
- An effective guide to writing a killer cover letter on Upwork
- How to bid on an hourly price project
- How to bid on a fixed price project
- Use of Upwork Team Software (Time Tracking Software)
- Best way to communicate with clients
- How to make reports for projects you are working on and submission to clients?
- Highly effective and most secret tips & tricks for getting more jobs with a new Upwork account
- Common mistakes you must avoid in Upwork to keep your account safe
- Overview of Payment Methods in Marketplace
- How to add Payment Methods in Upwork & Fiverr?
- Adding your Bank Account in Upwork
- How to Withdrawal money By Bank Account
- How to apply for International Payoneer Master Card
- When & How to get Payoneer Master Card?
- How to activate your Payoneer Master Card?
- How to Withdrawal money with Payoneer Master Card
- How to get Support from Advance IT BD & Contact with your instructor?